Responsive
Designed to feel considered on phones, tablets and larger screens.
Small business web design · Lakewood Ranch & Sarasota
Beautiful websites.Thoughtfully built.
Bespoke website design for small businesses, independent professionals and growing brands. Based in Lakewood Ranch, Florida, we work with clients throughout Sarasota, the US and UK to create distinctive websites that look beautiful and work brilliantly.
Florida based · British roots · Working with clients in the US & UK
Design · Development · DigitalMore than a website
Your website should feel like your business.
NOT LIKE A TEMPLATE WITH YOUR LOGO ADDED TO IT.
We take the time to understand what you do, who you serve and what makes you different, then create a digital presence that brings it all together.
Your website is often the first meaningful interaction someone has with your business. It should communicate who you are, build confidence in what you offer and make the next step easy.
Personal. Purposeful. Built for you.
Designed + built with purpose
Good design is only half the job.
Beautiful on the surface. Thoughtful underneath.
Our services
What we do
Tailored solutions for real businesses
01
Website Design & Development
Bespoke, responsive websites built around your goals, audience and brand.
02
Website Refreshes
A fresh look and a stronger structure for what's next.
03
SEO & GEO Foundations
Search-friendly structure and content designed for discovery through traditional and AI-powered search.
04
Brand & Digital Identity
A cohesive look and feel that brings your business to life.
05
Digital Presence
Email, social and branded digital touchpoints that help the business feel consistent beyond the website.
06
Ongoing Website Care
Support, updates and continued improvements as your business evolves.
Featured work
Real businesses.
Real websites.
Different brands. Different purposes. No cookie cutters.
Travel
Twilight Travel
Florida, USA
A sophisticated travel website designed to showcase cruise, tailor-made and luxury vacation expertise while keeping a large amount of information easy to explore.
View project →
Community
LWN Social
Florida, USA
A member-run community platform built from the ground up to connect residents with events, activities and one another.
View project →
Pet care
Pawsome Home Boarding
Leeds, UK
A warm, welcoming digital home for an independent dog-boarding business, built to capture Sue’s home-from-home approach and turn trust into enquiries.
View project →
Home & trades
JBS Decorating
Leeds, UK
A distinctive logo, midnight-and-champagne brand identity and photography-led website, built around the care in Steve's decorating work.
View case study →A different kind of studio
Small studio.
Personal service.
When you work with West & Palm, you're talking directly with the person designing and building your site. No account managers. No layers of communication. Just thoughtful conversations, clear explanations and a website built specifically for you.
Based in Florida, with British roots and clients on both sides of the Atlantic.
Our approach →Our process
A simple, collaborative process.
Discover
We learn about your business, goals and audience.
Define
We shape the strategy and structure.
Design
We create a bespoke direction for your brand.
Build
We bring it to life with clean, reliable technology.
Refine
We test, tweak and make sure everything works beautifully.
Launch
Your new website goes live, with support available.
Kind words about my work
What working together should feel like.
A little of what people have said about working together.
“Sarah took the time to understand me, my business and what makes Pawsome different. She somehow managed to take everything I had in my head and turn it into a website that feels completely me and perfectly captures what Pawsome Home Boarding is all about.”
“We wanted a website that felt personal and inspiring while still making it easy for clients to understand the range of travel we offer. West & Palm brought that together beautifully. The finished site feels polished, professional and completely aligned with the way we want Twilight Travel to be represented.”
“West & Palm took what started as an idea for bringing our community together and turned it into something far more polished and useful than we’d imagined. The site is easy to navigate, looks fantastic on every device and gives us a central place for everything happening at LWN.”
Selected feedback from website and digital projects completed before and through West & Palm Studio.
Have something in mind?
Let's create something good.
Starting from scratch, outgrowing an existing website, or simply know your online presence could be better?
Start a project →